Step 1: Discovery & Kickoff

Once you pick your package  -  LeadMate, Starmate, or CelebMate  -  we kick off with a structured intake form and a 45-minute strategy call. This is where we:

• Clarify your goals, audience, and differentiators
• Review your current brand or website
• Align on timelines and deliverables

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Step 2: Research & Creative Direction

Our team dives into market research, competitor benchmarks, and user expectations. From there, we develop a creative direction doc that includes:

• Moodboards
• Initial typography and color directions
• Visual tone alignment (e.g. bold, minimalist, playful)

This gives you a chance to steer the design before any production begins.

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Step 3: Design Sprints

Design is delivered in sprints:

• Week 1–2: Brand system exploration or UX wireframes
• Week 3: Final visuals, polish, and mockups
• Week 4: Figma handoff or motion storyboard previews

We present work asynchronously and via video walkthroughs to keep momentum high  -  especially for remote teams.

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Step 4: Revisions & Final Delivery

You’ll have two feedback windows. We believe in speed with structure  -  enough flexibility to get it right, not enough to spiral. Final assets are delivered ready to deploy, whether that’s a dev-ready Figma file, a motion video, or a brand playbook.

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Step 5: Support or Add-Ons

Need help implementing your design? We offer optional dev handoff sessions, motion refinements, and add-on visuals like pitch decks or templates.

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Final Word

At Wingmate, process equals peace of mind. We don’t do vague timelines or mysterious fees. We do clarity, momentum, and design that launches fast  -  and lands strong.